Author Archives
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Marta C Gonzalez
This video shows Marta C Gonzalez, a former prima ballerina who danced with the New York Ballet in the 1960s, sitting in her wheelchair at a nursing home in Valencia and listening to the finale of Swan Lake through headphones…. Read More ›
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Don’t Let Me Go
Alternative John Lewis Christmas Advert 2020 (Homemade). Warning this is a sad song and video that will make you cry. This song/advert is dedicated to everyone who has faced hardships in 2020. With this song, we hope to raise money… Read More ›
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101 years ago yesterday
101 years ago today: 11am on Tuesday 11th November 1919, crowds in London observe the very first 2 minute silence for those killed in the Great War. The men have removed their hats out of respect for the fallen. This… Read More ›
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Creating a diversity disaster
But for all of the enthusiasm that she and peers exhibited (including the loud group of men from various departments who eagerly threw in their comments from the back of the room), Riemer says she saw little change in the… Read More ›
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How Brands Drive Us From Clueless to Customer
Apple, Sony, Bose, Ford – strong brands with great marketing try to move us from clueless to curious to customer by leveraging what we know – or don’t know. Learn about the 3 Knowledge Phases driving each of us as… Read More ›
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McGST Episode 28 (The genius of Apple’s fitness solution)
Joanne and I talk about the ways in which Apple’s fitness solutions are helping us to get fitter over time- How other trackers compare. Fitness+. Apple One. Bone density(?) Music by Tom Munch.
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Apple leaps forward
I watched the Apple event last night and I was stunned by the specs on offer, the improved battery performance and the fact the prices remain the same. It felt like my iPhone 11 Pro being released 4 years ago…. Read More ›
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What happens when you stop exercising?
In fact, a few days away from exercise – even a week – might just be what you need for your mental health, according to Adrienne Herbert, personal trainer, podcast host and author of the upcoming book Power Hour: How… Read More ›
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141 Optical Illusions & Visual Phenomena
Optical illusions don’t “trick the eye” nor “fool the brain”, nor reveal that “our brain sucks”, … but are fascinating! They also teach us about our visual perception, and its limitations. My selection emphazises beauty and interactive experiments; I also… Read More ›
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How quickly we forget?
We cling on to hope and we all desperately want good news to help us get through the rest of 2020. The problem is that many of us are so stuck in that mind-set that we are ignoring the recent… Read More ›
McGST 