Apple is famous for not using focus groups of following the trend for what users want and this has paid dividends. The ability to impress consumers can only come from offering something people either believed was not possible or that… Read More ›
Smartwatches
Tech companies don’t understand watch design
The design meetings for many smartwatches today must all go something like this: Step 1: Choose round or square case.Step 2: Choose leather strap for “classy” or silicone strap for “sporty.”Step 3: Add titanium/sapphire crystal/other material for “luxury” version.Step 4:… Read More ›
Buy the product, not the idea
“Ad Maiora is an automatic watch integrated with a number of superb smart functions suitable for day-to-day life.” If you pre-order the Ad Maiora you will pay €539 with the future retail price quoted as €1100. It is an intriguing… Read More ›
Don’t ever buy an Apple Watch strap again
I own many watch straps, far too many, and they tend to either have 20mm or 22mm lug widths. This is standard in the watch industry with a few anomalies which can be annoying, but most people who own a… Read More ›
AmazFit Neo review
The AmazFit Neo costs £29.99 (using a £10 Amazon discount) and comes with a surprising set of specifications for the price- Up to 37 days of battery life (37!)Always on displayAll day heart rate monitoringSleep trackingBacklight50m water resistanceNotificationsStep counts and… Read More ›
The Apple Pocket Watch
Bucardo has introduced a new pocket watch concept designed to fit Apple Watch Series 4, 5, 6 and SE models, meaning you can now up your style without sacrificing substance. Inspired by the classic form, the accessory features an engraved… Read More ›
From watch to Apple Watch and back to watch
This is an excellent video from Marc Goldberg in which he details his experiences with the Apple Watch. It is interesting to see a serious watch person praise the Apple Watch so much and to be so impressed by what… Read More ›
The Health Concerns in Wearable Tech
After dissecting dozens of peer-reviewed studies on cellphone safety, the panel concluded in 2011 that cellphones were “possibly carcinogenic” and that the devices could be as harmful as certain dry-cleaning chemicals and pesticides. (Note that the group hedged its findings… Read More ›
Apple’s ‘Hearing Study’ early indicators are worrying
In terms of metrics, it was found that 25% of research participants experience a daily average environmental sound exposure higher than the WHO recommended limit. This was for an average of the day, rather than specific high-volume instances like sudden… Read More ›
Apple goes creepy
Establish a bedtime routine and track your sleep. Apple Watch Series 6. Apple is usually extremely effective at producing upbeat adverts, but this is just so creepy. Not a good vibe in a time when many are (possibly rightly?) paranoid… Read More ›