Apple TV+ has landed The Jet, a docuseries that takes an in-depth look at one of the craziest advertising campaigns ever launched.
As reported by Deadline, the series chronicles the Pepsi campaign from the 1990s that would supposedly win someone a military Harrier jet in exchange for 7 million Pepsi Points. James Lee Hernandez and Brian Lazarte are behind the new series, who are best known for their McMillions docuseries about the McDonald’s Monopoly game that earned them an Emmy nomination… More here.
This looks good, but Apple needs to have a LOT more series and films available to succeed. The gap is huge at the moment.