After decades conforming to the rules of corporate watchmaking, Maximilian Büsser broke the chains and started a rebellion in 2005; a rebellion called MB&F – Maximilian Büsser & Friends. MB&F is an artistic concept laboratory based around a simple idea: to assemble collectives of independent watchmaking professionals to develop radical watches – Horological or Legacy Machines. By nurturing teams of talented individuals, harnessing their passion and creativity and crediting each person’s essential role, MB&F uses their synergy to become much greater than the sum of its parts. Respecting tradition, but never constrained by it, we reinterpret traditional, high-quality watchmaking into three-dimensional kinetic sculptures.
The production in this video is amazing.