Apple Watch Momentum Is Building

When Apple unveiled the Apple Watch in 2014, wearable computing on the wrist was more of a promise than anything else. Apple created an entirely new industry – something that isn’t found much in the traditional Apple playbook.

After years of deep skepticism and cynicism, consensus reaction towards Apple Watch has changed and is now positive. Much of this is due to the fact that it’s impossible to miss Apple Watches appearing on wrists around the world. According to my estimates, approximately 35% of iPhone users in the U.S. now wear an Apple Watch. This is a shockingly high percentage for a five-year-old product category, and it says a lot about how Apple’s intuition about the wrist was right… More here.

Excellent article.

2 thoughts on “Apple Watch Momentum Is Building

  1. 35%!!!
    I mean, “everyone” has a smartphone.
    And in the USA half of the smartphones are iPhones. Ok, 45%.

    That’s like 16% of the whole adult population!

    What kind of smartwatches were there even before that? Pebble is the only one that comes to mind.

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