Mad Paris

MAD Paris was born of the passion for emblematic watches. In a world that is ever more uniform, becoming standardized, MAD seemed obvious, like a breath of audacity and impertinence in the sphere of prestige watch making... More here.

I don’t know what to think of Mad Paris and perhaps I should have no opinion at all. If someone wants to customise their watch, no matter how rare or valuable it is, then that is their choice. However, the GMT Master II above is an example of how not to do it. There you go, I had an opinion after all.

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