The Dyson DC44 Animal Digital Slim. Removing the barriers.

My wife and I recently bought a Dyson cordless vacuum cleaner which does not sound like the most exciting thing in the world. For people like me, if it does not have a screen or is not mechanically built and able to attach to my wrist, I find it difficult to build up enthusiasm for such a product. This does not mean, however, that I haven’t been completely won over by this particular product. 

Once the charging station was attached to the wall and it had completed the first charge, the actual process of cleaning up all of the mess left over by our puppy and children was suddenly 10 times easier than ever before. It is incredibly light, thanks to the fact that all of the weight is near your hand, and yet it retains the suction power you would normally associate with a full-sized vacuum.

The charge lasts for approximately 20 minutes which is more than enough to do most things and the extra attachments means that cleaning the car, any room and even the tops of picture frames can be done with ease. The thing is that it is actually much quicker to clean up with a light cordless device like this than a normal vacuum and so it has become a quick 5 minute chore that even my kids do not complain about.

It reminds me of the iPad. Pick it up and do what you need with no start up period or time waiting to connect. The effort is minimal, the barriers are removed for most activities and you can concentrate on doing things without putting in too much effort and constantly having to move things to achieve what you need to.

Dyson has removed the barriers here and carefully thought about the cleaning process so that every single area is covered, and I have no doubt that this is the future of vacuuming. I’m still not convinced that tablets are the future of computing, far from it, but this is different. The phone looks more likely to be the future of mass computing to me as software is able to more in a smaller space, but the light cordless vacuum has no competitors at this time and I can see none appearing in the near future. Well done Dyson.



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