Apple wins, and wins, and wins…

On just Christmas Day, the report says that Apple iPhone models took the top nine spots for activations. That means a lot of iPhones were sitting under the Christmas tree ready to be unwrapped… More here.

There is no doubt that Android has more market share, but for sheer profit the iPhone kills the industry.

According to the data, Apple shipped 9.2 million Apple Watch units during the fourth quarter of 2018. That’s up from 7.8 million in Q4 2017. In total, Strategy Analytics suggests Apple shipped 22.5 million Apple Watch units during 2018. For comparison’s sake, that’s up from 17.7 million in 2017. In total, 45 million smartwatches were shipped in 2018, with Apple accounting for half.

Those shipment numbers put Apple at the top of the smartwatch industry, with Fitbit in a distant second at 5.5 million units shipped in all of 2018. Samsung is in third with 5.3 million units shipped, followed by Garmin at 3.2 million… More here.

Go outside and have a look around. The Apple Watch is everywhere and it’s just getting more popular by the day.

A new Counterpoint Research report estimates about 12.5 million “hearables” (as the firm calls them) were shipped worldwide in the fourth quarter of 2018 with Apple sitting pretty at the top with 60 percent of the global market share… More here.

Again, you see them everywhere. I was at the gym recently and seriously more than 80% of people I saw has AirPods in their ears.

Midia claims the rundown behind Spotify is Apple Music (54.7 million subscribers and an 18% market share); Amazon Music (38.3 million / 13%); Tencent Music (31 million / 10%); Google / YouTube Music (16.2 million / 5%); Deezer (8.5 million / 3%); Pandora (7.1 million / 2%); and South Korea’s Melon (5.3 million / 2%); with other services accounting for 34.5 million subscribers and the remaining 11% global market share… More here.

With such growth in iPhones and Apple Watches I can only see Apple Music going one way as well. It may take a while, but at some point Spotify may not be the biggest player in music town.

Apple’s services sector is growing very quickly as well and even I have dropped Dropbox for iCloud now that it has the features I need. As someone who relies on Apple products for much of what I do I simply do not see alternatives which likely means I am biased. Despite that, Apple is dominating in so many areas that it cannot be a coincidence or pure luck. Tim Cook must be doing a few things very right indeed.

1 thought on “Apple wins, and wins, and wins…

  1. I never would have guessed AirPods to be the champion form factor! We’ve come along way from those old swaggering bluetooth earpieces from back in the day, apparently.

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